model, form

(かた) (50%) – 2 meanings: model and type. Model, as in clay/plaster mold, or cookie-cutter stamp, or (figuratively) as in a social convention or conformity. (‘This book is too cliché, it just follows all the rules of the style!’). Type as in blood type, or “new type” (i.e. this year’s model of crime-fighting robot).
(かた) (50%) – Form. Literally the shape of something (regardless of if that thing is unique or very conventional).